Wednesday, July 20, 2011

Streamline Co-Op Funds Management for Direct Marketing

SproutLoud’s automated Co-Op Funds Management module makes the marketing funding process more user-friendly and efficient. We improve direct marketing management by simplifying the distribution of funding incentives for your local network to participate in your current campaigns.
Whether you design local-level programs or creative specifically for a co-op marketing program, combine existing marketing materials into a co-op campaign, or a mixture of the two, SproutLoud provides a centralized location for your local marketers to access, search, customize, and produce the materials they need – with co-op dollars provided at checkout. The process is simple:

Choose your incentive type.
Assign funds based on location or user performance.
Highlight specific collateral that you want your network to use for the co-op.

SproutLoud Makes Co-Op Fund Management Easy

Streamline Systems: Our automated system manages the use of co-op funds in real-time, making the process more efficient, accurate, and keeping you focused on your business’s core competencies.
Set Budgets: The campaign management tool lets you set and allocate the amounts for campaign promotion to stay within your marketing budget.
Create Flexible Options: Use co-op to best match your local marketing network – setting payment options, funds usage, and recurring events.
Track & Report: SproutLoud’s Business Intelligence module can easily track fund usage, with reporting available 24/7.